Share

About

Our culture is at the forefront of what is humanly possible, pushing the boundaries of innovation and creativity on a daily basis.

As a leading specialist in Action, Outdoor and Adventure Sports, we have over 32 years of heritage and experience in this world.

We conceive, create and deliver bespoke branded content and campaigns, distributed through our in-house networks, owned and operated channels, social audiences and client platforms.

Providing access and insight into the culture of lifestyle sports, our content is directed at an influential audience of over 385 million global action, outdoor and adventure fans every month.

Our Production

Showreel

Our Work

Case Studies

Recent Campaigns

Case Study

Mountain Dew - Store Wars 2016

Mountain Dew relaunches in the UK through core skateboarding activation.

Mountain Dew - Store Wars 2016
Case Study

Fitbit - BMX Racing

Fitbit partner with Team GB's BMX Olympian Kyle Evans

Fitbit - BMX Racing
Case Study

Casio G-Shock - 'The Indestructibles'

The Indestructibles model was unique, using Factory’s strengths in a wealth of key areas and producing content for all digital and TV platforms.

Casio G-Shock - 'The Indestructibles'
Case Study

Nikon - I Am Different

10 leading action sports photographers detail the inspiration that drove them.

Nikon - I Am Different

Services

What we do

Production

Talented producers that work across commercial, digital and broadcast campaigns.

Experienced and immersive journalists that publish 16 channels and to an extensive social audience reach of 380 million; driving, testing and achieving high levels of engagement.

Development

A team of creatives working across concepts for Action, Outdoor and Adventure Sports and Lifestyle to develop TV & digital creative solutions to agencies, brands direct and networks.

20 in-house commercial staff to give any client a 360 solution to achieve their brand and reach objectives.

50+ in-house and external journalists giving access to current and topical stories from around the world.

Distribution

 

Digital (including social) distribution of a brand’s content, with extensive KPI and audience intelligence tracking.

Targeted distribution of content on a global scale.

 

Sales

20-in house commercial staff entrenched in the Action, Outdoor and Adventure markets.

Sponsorship, campaign, branded content and digital display sales services.

Representation of 3rd party undersold ad inventory in Outdoor, Adventure, Action Sports and Lifestyle markets.

Sales of both short & long form content.

Our World

What's happening in

Misc

Staff in Spotlight

Meet Sidewalk Magazine's Senior Photographer Chris Johnson

Staff in Spotlight
Misc

The Future of Sports...

What the future of Action Sports looks like.

The Future of Sports...
Misc

Factory Media reaches landmark anniversary.

Factory Media reaches landmark anniversary.

Factory Media is 10...
Case Study

Mountain Dew - Store Wars 2016

Mountain Dew relaunches in the UK through core skateboarding activation.

Mountain Dew - Store Wars 2016
Misc

Staff in Spotlight

Staff in Spotlight shines a light on the creatives, designers, editors and executives who make Factory Media happen on a daily basis. Our company values...

Staff in Spotlight
Editorial

Women's Sport Week | Why That's More Important Than Ever

Women’s Sport Week is an initiative that was created back in 2015 to celebrate all the good in women’s sport and highlight all the bad. Last...

Women's Sport Week.... Why That's More Important Than Ever
Insight

Organic reach: rumours of my death have been greatly exaggerated

A recent article on eConsultancy posited the argument that in 2016 brands are over-reliant on organic reach on Facebook, with only 3% of brands engaging...

Organic reach: rumours of my death have been greatly exaggerated
Misc

Staff in Spotlight

Staff in Spotlight shines a light on the creatives, designers, editors and executives who make Factory Media happen on a daily basis. Our company values...

Staff in Spotlight

Audience

A Dedicated & Global

AT THE CORE

Our audience are passionate participants who live and breathe the sports and lifestyle. They are an influential and active group to connect with.

MASS APPEAL

We reach a huge audience of fans who love the visual spectacle, amazing stories and association with our world.

UNIQUE AND CUSTOM CONTENT

Our creative and editorial teams work alongside brands to produce bespoke, engaging content distributed and targeted through our owned and operated networks and social platforms.

AUDIENCE EXTENSION

Overlaying our rich audience data with third party data sets, Factory extends targeting with scale to a wider audience.

Combining a co-branded advertising message with our content to provide a compelling digital experience and target at greater scale across the web.

Our Total Audience

385
Million

Web Visitors

5
Million

Social Reach

380
Million

Channels

Our Owned & Operated

Mpora

Inspiring Adventure...

Dirt

Bicycles and Dirt Action...

Sidewalk

The voice of UK skateboarding...

Onboard

Snowboarding Europa...

Ride UK BMX

Everything UK BMX...

Outdoors Magic

The magic of the outdoors...

RCUK

Premiere performance road cycling...

Surf

Not just Surf, not just Europe...

Cooler

For women who adventure...

Whitelines

Your snow mountain guide...

Kingpin

Skateboarding Europa...

Boards

The home of UK windsurfing...

Total Women's Cycling

For women who like to cycle...

Bike Magic

The ultimate digital bike shed...

BMX Talk

BMX racing on and off the track...

Ski Union

The UK's leading freeski destination...

Contact

London Office

LONDON OFFICE

5 Tun Yard
8 Peardon Street
London
SW8 3HT

OFFICE NUMBER

0207 332 9700

CREATIVE DIRECTOR

Ian Gunner

ian.gunner@factorymedia.com

OPERATIONS

Ad Operations

traffic@factorymedia.com

OPERATIONS

General Enquiries

info@factorymedia.com

SALES MANAGER

Chris Brown

chris.brown@factorymedia.com

HEAD OF AGENCY SALES

Emma Geary

emma.geary@factorymedia.com

OPERATIONS

Finance

finance@factorymedia.com

Newsletter Terms & Conditions

Please enter your email so we can keep you updated with news, features and the latest offers. If you are not interested you can unsubscribe at any time. We will never sell your data and you'll only get messages from us and our partners whose products and services we think you'll enjoy.

Read our full Privacy Policy as well as Terms & Conditions.

production