Our culture is at the forefront of what is humanly possible, pushing the boundaries of innovation and creativity on a daily basis.
As a leading specialist in lifestyle sports and their cultures, we have over 32 years of heritage and experience in this world.
We conceive, create and deliver bespoke branded content and campaigns, distributed through our in-house networks, owned and operated channels, social audiences and client platforms.
Providing access and insight into the culture of lifestyle sports, our content is directed at an influential audience of over 350 million global sports fans every month.
At the Core
Our audience are passionate participants who live and breathe the sports and lifestyle. They are an influential and active group to connect with.
We reach a huge audience of fans who love the visual spectacle, amazing stories and association with our world.
Unique and custom content
Our creative and editorial teams work alongside brands to produce bespoke, engaging content distributed and targeted through our owned and operated networks and social platforms.
Overlaying our rich audience data with third party data sets, Factory extends targeting with scale to a wider audience.
Combining a co-branded advertising message with our content to provide a compelling digital experience and target at greater scale across the web.
Our Total Audience
The world of Action and AdventureVisit Site
The Heart and Soul of MTBVisit Site
UK Skateboarding from the inside outVisit Site
Focused on European snowboardingVisit Site
UK BMX from day 1Visit Site
For the adventurer in all of usVisit Site
Premiere performance road cyclingVisit Site
Tomorrow’s surfing todayVisit Site
Active lifestyle for womenVisit Site
No1 in UK snowboardingVisit Site
The destination for European skateboardingVisit Site
Setting new directions in UK windsurfingVisit Site
Cycling for women by womenVisit Site
Germany’s leading Freeski titleVisit Site
Simple bicycle buying adviceVisit Site
The original German surf mediaVisit Site
The home of German BMXVisit Site
Germany’s oldest skate titleVisit Site
High performance windsurfingVisit Site
Where fitness startsVisit Site
BMX Racing for EuropeVisit Site
Covering the German snowboard sceneVisit Site
The Heart and Soul of MTB for GermanyVisit Site
UK’s leading Freeski voiceVisit Site